SXSW Interactive Awards Announced
Out of hundreds, 20 emerge victorious
By Monica Riese, 8:30PM, Tue. Mar. 12, 2013

Presenting the 16th annual slate of honorees …
ACTIVISM
Green, governmental and non-profit projects that are striving to make the world a better place.
Winner: Wikipedia Zero
AMUSEMENT
Humor, memes, games, interesting projects and all the stuff that is weird for the sake of weird.
Winner: Contre Jour
ART
From traditional photography to non-traditional performances, this category focuses on interactive collections of life, society and culture.
Winner: Lost Art
BUSINESS
Devoted to the promotional needs, functions and services of for-profit businesses.
Winner: VIP Fridge Magnet
CLASSIC
While the SXSW Interactive Awards focus on the best new digital experiences, this category is devoted to projects that launched before Jan. 1, 2012.
Winner: BioDigital Human
COMMUNITY
Social networks and wikis that have quickly developed an extraordinarily active multi-user community and an exceptional following of users who assist with content development.
Winner: SoundCloud
EDUCATIONAL RESOURCE
From elementary school learning to advanced technology-related tips, these are digital projects that help you learn.
Winner: ChronoZoom
EXPERIMENTAL
These are cutting-edge and trend-setting works that are pushing the envelope and challenging our perceptions of what’s possible.
Winner: Chrome Web Lab
FILM/TV
Projects related to actors, television, films and the film industry, as well as works that offer streaming video content.
Winner: The Beauty Inside
MOTION GRAPHICS
Animations, cartoons, and other intriguing works built using tools like Adobe Flash and HTML5.
Winner: Air Jordan 2012
MUSIC
Projects related to musicians, bands, and the music industry, as well online radio and other developments that offer streaming audio content.
Winner: JAM with Chrome
PERSONAL
The blogs, portfolios, pet projects and personal collections of individuals who are displaying their work and passions in the digital space.
Winner: Marco Rosella
SOCIAL MEDIA
Users and campaigns that are creatively connecting and sharing their experience.
Winner: NASA Mars Curiosity Rover
STUDENT
This category is devoted exclusively to the student designers who are refreshing this industry with new talent and new ideas.
Winner: Living Galapagos
TECHNICAL ACHIEVEMENT
These are the projects that are re-inventing and re-defining the technical parameters of our online experience.
Winner: Nike+ FuelBand
SPECIAL HONORS:
PEOPLE'S CHOICE
The online public's favorite finalist site from the competition. Voting begins when the finalists are revealed in late January.
Winner: Charity Miles
BREAKOUT DIGITAL TREND
The trend that gained the most traction during SXSW Interactive 2013.
Winner: Leap Motion
SPEAKER OF THE EVENT
The speaker from SXSW Interactive 2013 whose presentation makes the biggest impact on the digital community.
Winner: Cory Booker – "Cory Booker: The New Media Politician"
DIGITAL CAMPAIGN OF THE YEAR
The best interactive campaign from the 2012 calendar year as voted by the judges.
Winner: Invisible Children: KONY 2012
BEST OF SHOW
The judges' favorite finalist website from the competition.
Winner: Contre Jour
Category descriptions courtesy of South by Southwest. Stay tuned for more exciting announcements from SXSW, and check out the Film Awards here.
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South by Southwest, sxsw, Interactive Awards, Charity Miles, KONY, Invisible Children, Contre Jour, Living Galapagos, NASA, Curiosity, Twitter, Marco Rosella, JAM with Chrome, Air Jordan 2012, ChronoZoom, The Beauty Inside, BioDigital Human, Lost Art, Wikipedia Zero, VIP Fridge Magnet