Hyperreal Film Club
Layoffs at ME Television
The rumors were out there, thanks to some loose lips at a cocktail party I attended last year, so when Paul Saucido, the VJ Host of Sonido Boombox sent the word last week that he was laid off from ME Television, I wasn't surprised -- sad, but not surprised.
The Los Angeleno turned Austinite has worked hard to raise the profile of Rock en Español in Austin -- an uphill climb Saucido didn't expect. Challenged by those who refuse to see that Latino music is not bound by boundaries of any kind, Saucido was quick to see that some of the most exciting Latino acts in this town are not recreating the wheel, but spinning out their own music, embracing all their influences -- from heavy metal to yes, the rhythmic ranchera music pulsing from the radios in the kitchens of their youth. As a longtime Los Angeles resident (by way of Arizona), he came to Austin skeptical that Austin was really all that. He soon discovered it is. Here's set down roots here and says he has no plans to leave.
Saucido was not the only VJ to be cut loose. Hip hopper and fellow VJ Bavu Blakes was also shown the door, two of the "temporary layoffs" to occur in ME TV's programming and production departments, according to Connie Wodlinger, President and CEO of ME Television, via e-mail. She further states that Saucido and Blakes "will continue to be invited to make on-air appearances ... [and] "we hope to be back to full staff by year-end."