Update 2: Inaugural Events on TV—CNN.com & Facebook
CNN.com & Facebook join forces on I-Day MediaWeek.com reports
By Belinda Acosta, 11:02AM, Fri. Jan. 9, 2009
Actually, make that the other screen. It's not the cable news network, but its online cousin that is teaming with Facebook, the popular social networking site, to glean FB users' reactions to the event (via status reports) and offer them in real time on CNN.com during the actual inauguration ceremony on Jan. 20, according to a MediaWeek.com report.
Since the inauguration is happening during the workweek, the enormous interest in the event is likely to keep a lot of workers distracted from their normal activities as they try to follow the historic event online and through other media sources. CNN.com wants to capitalize on this activity by luring Facebook users and driving viewers to their site in the process.
CNN.com will stream the event live, including a "mini-Facebook" window in the corner of their site. Facebook users can update their status, remark on what they're seeing, and have their status reports show up on CNN.com.
It would be even cooler if CNN would show the Facebook status updates on their cable network. But who knows? Speaking it is the first step in making something come to life.
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June 30, 2017
Inaugural events on TV, Inauguration, TV, HBO, Obama, cable TV, Facebook
