The Scoot Inn
Indieconomics 101
Following Doug Freeman’s article “A Market of Multitudes,” which discusses in great detail the new indieconomics of the Long Tail, Off the Record pulled together a few of Austin’s more established music retailers to address the changes that have been brought on by the Digital Age.
Off the Record: What is a record store's role in the new digital economy?
John Kunz, owner of Waterloo Records: A record store's role in the new digital economy is the same as it's been in the brick and mortar economy: To help people find what they're looking for; to help direct people to what they don't yet know that they will be looking for; to be a filter for the best music out there; and to be an exciting bridge between musicians and their fans.
Dan Plunkett, co-owner of End of an Ear: I think there will always be a good-sized customer base that wants to have the actual product – vinyl, CDs, 7-inches. It seems a lot of folks that shop here tend to use the Internet as research, as in ‘I downloaded this track and now I want the album.’
Bernard Vasek, owner of MusicMania: We have to strengthen our strengths. We sell a lot of rap, so we stay on top of that and try to offer things that aren’t available for download.
Charles Lokey, owner of Encore Video: We feel that our knowledge and expertise in a genre such as metal will act as a guide to our passionate fans. We hope to direct them to products that they feel will satisfy their desire.
Off the Record: What is a record store's role in the new digital economy?
John Kunz, owner of Waterloo Records: A record store's role in the new digital economy is the same as it's been in the brick and mortar economy: To help people find what they're looking for; to help direct people to what they don't yet know that they will be looking for; to be a filter for the best music out there; and to be an exciting bridge between musicians and their fans.
Dan Plunkett, co-owner of End of an Ear: I think there will always be a good-sized customer base that wants to have the actual product – vinyl, CDs, 7-inches. It seems a lot of folks that shop here tend to use the Internet as research, as in ‘I downloaded this track and now I want the album.’
Bernard Vasek, owner of MusicMania: We have to strengthen our strengths. We sell a lot of rap, so we stay on top of that and try to offer things that aren’t available for download.
Charles Lokey, owner of Encore Video: We feel that our knowledge and expertise in a genre such as metal will act as a guide to our passionate fans. We hope to direct them to products that they feel will satisfy their desire.