It
1927, NR, 72 min.
Directed by Clarence Badger, Narrated by , Voices by , Starring Clara Bow, Antonio Moreno.

“It” girl Clara Bow sealed her reputation with this film based on Elinor Glyn’s popular novel. Bow is utterly appealing and au courant as the shopgirl who has designs on the store owner. The role turned Bow into the ultimate flapper icon – an image and reputation that proved exhausting to keep up.

A note to readers: Bold and uncensored, The Austin Chronicle has been Austin’s independent news source for over 40 years, expressing the community’s political and environmental concerns and supporting its active cultural scene. Now more than ever, we need your support to continue supplying Austin with independent, free press. If real news is important to you, please consider making a donation of $5, $10 or whatever you can afford, to help keep our journalism on stands.

Marjorie Baumgarten is a film critic and contributing writer at The Austin Chronicle, where she has worked in many capacities since the paper's founding in 1981. She served as the Chronicle's Film Reviews editor for 25 years.