Greta Gerwig and Joe Swanberg definitely have something to smile about

Variety’s reporting that IFC Entertainment bought worldwide rights to Joe Swanberg and Greta Gerwig‘s Nights and Weekends, which world-premiered at South by Southwest last night.

SXSW has been interpreted by some industry figures as a great place to hang out, but not necessarily to buy films – a perception that might be shifting.

The Nights and Weekends deal marks the first time a SXSW world premiere film has been purchased at the fest.

Check out the Variety story about the acquisition here.

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A graduate of the Michener Center for Writers at the University of Texas, Kimberley has written about film, books, and pop culture for The Austin Chronicle since 2000. She was named Editor of the Chronicle in 2016; she previously served as the paper’s Managing Editor, Screens Editor, Books Editor, and proofreader. Her work has been awarded by the Association of Alternative Newsmedia for excellence in arts criticism, team reporting, and special section (Best of Austin). The Austin Alliance for Women...