“Politicians know there is a class of voter who typically abstains from state and local elections, choosing to vote only for national office. This voter is generally uninformed, having no real grasp of most campaign issues …. A well-delivered message to such an unsophisticated group could make a difference in the outcome of the next election.”

– from Nelson Johnson’s 2002 book, Boardwalk Empire: The Birth, High Times, and Corruption of Atlantic City

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