Rae Sremmurd, whose explosive South by Southwest appearance in 2014 precipitated the Tupelo rap duo’s rise to fame, returns to the festival Friday for a showcase that includes frequent collaborator Mike Will Made-It, producer of their chart-topping single “Black Beatles.”
The reoccurring SXSW Takeover showcase loads at ACL Live at the Moody Theater, with a bill that stacks Trouble, EEARZ, Lil Rico, and more. SXSW Takeover, a 10-year-running showcase of rap at SXSW requires an RSVP to gain entry.
The Mississippi siblings, Slim Jxmmi and Swae Lee, arrive into Austin as hip-hop nation awaits their Sremmlife 3, or Sr3mm, expected to deliver three discs – solo albums from Jxmmi and Swae, plus a collaborative third side.
This will be the fifth straight year Rae Sremmurd storms SXSW. Here’s their newly released video for single “Powerglide” featuring Juicy J of Three 6 Mafia:

This article appears in March 9 • 2018.

