The Alamo Beer Company is once again supplying Hank Hill and the King of the Hill gang with their favorite beer.
The craft brewery on the east side of downtown San Antonio was founded in 1997 by Eugene Simor. With the city’s support the brewery took on a blighted area of warehouses and turned it into a Lake Flato-designed community attraction.
By late 2024 the company began hitting rough waters with rising costs and decreasing sales. The brewhouse with a capacity of 40,000 barrels was only producing 7,600 barrels. In February 2025 the craft brewer filed for Chapter 11 protection.
That December, a group of Aussies rode to the rescue. SKJ Capital, a Brisbane-based private equity firm, purchased the brewery.
Heading to the July 11 grand reopening, the brewery made some subtle improvements to the visitor experience. The brewery offers six beers, a hard seltzer, and a nonalcoholic root beer. The focus seems to be on lighter ales and lagers that go down easy in the San Antonio heat.
The taproom is set up like a beer hall with long tables and large windows looking out on a paved beer garden where the picnic tables are shaded by colorful umbrellas. Off to the side is space for a rotating list of food trucks.
In collaboration with the reboot of King of the Hill on Disney+, the beer company brought the animated series’ favorite beer to grocery shelves.
SKJ Capital also took Alamo Beer to Australia. The company has changed the name of Brendale Brewing Company that it owns in a suburb of Brisbane to Alamo Beer Company.
Alamo Beer Company is less than a five-minute drive from Alamo Plaza in downtown San Antonio. The parking lot is under the Hays Street Pedestrian Bridge at 202 Lamar St., a block and a half east of I-37. The taps are open Wednesday through Sunday.
1,816th in a series. Everywhere is a day trip from somewhere. Follow “Day Trips & Beyond,” a travel blog, at austinchronicle.com/day-trips.
This article appears in July 24 • 2026.
