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Calendar: Film Listings

Fuel

Year Released: 2008
Directed By: Joshua Tickell
(NR, 111 min.)

Okay, before we go any further, let’s get something straight: Fuel is not a movie. It may look and sound and feel like a movie. It may call itself a movie and get written about by people who write about movies. It may even win awards given to movies (notably, the Audience Award for a documentary at the Sundance Film Festival, where it played under a different title and shorter running time). But it’s not a movie. It’s a two-hour infomercial for biodiesel that somehow managed to escape from whatever environmental convention at which it was supposed to quietly screen and is now making its way to local theatres, perhaps to play as one-half of a double feature with Your Friend the Carbon Offset. Fuel’s message is clear – oil is bad; alternative energy is good – and its goals are simple – put Big Oil out of business by selling the American public on the virtues of cleaner energy sources, such as wind, solar, ethanol, hemp, and world music. It’s a noble aim, and God knows there’s enough evidence of the devastating economic, environmental, health, and political effects of an oil-based economy to scare the daylights out of anyone who’s paying attention. But movies aren’t meant to be advertisements, and any documentary out to push a particular ideology – no matter how much you or I may agree with it – is propaganda, pure and simple, and should be saved for monthly meetings. To his credit, director Tickell makes no attempt to hide his evangelistic intentions. He’s an alternative-energy zealot who once drove cross-country in a car powered only by fast-food cooking oil and then wrote a bestselling book about it called From the Fryer to the Fuel Tank: The Complete Guide to Using Vegetable Oil as an Alternative Fuel. So from the first scene of his film, we know he’s happily in the tank for alternative fuels, singing the praises of Mother Nature and American populism and wondering out loud things like, “Is our government for sale?” (That he has to ask such a question is probably indication enough of what kind of big-hearted but perhaps softheaded hero Tickell is.) Taking his cues from Michael Moore and Morgan Spurlock (Super Size Me) but lacking their verve and moviemaking instincts, Tickell has put together a good-intentioned but dull mishmash that’s part autobiography, part first-person travelogue, part history and ecology lesson, and part shamelessly inspirational call to action. Using charts and animated graphics and historical footage, he ties our national obsession with oil to melting glaciers, melting economies, the Iraq war, Hurricane Katrina, and the collapse of the American way of life, getting backup along the way from a whole parade of scientists, experts, activists, politicians, and environmentally conscious celebrities like Woody Harrelson (hemp activist), Willie Nelson (the king of biodiesel), and Larry David (the king of the Toyota Prius). And he’s right, and he’s good, and he’s virtuous to do so, and he should be applauded for his efforts; saving the world, I’m told, is a noble venture. But that doesn’t mean his pet project has any business being anywhere near an actual movie theatre.

  Josh Rosenblatt [2008-11-21]

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COMMENTS
32
 
Wrong, Wrong, Wrong guest Nov 20, 2008 - 06:42 pm
With all due respect, I can't say that I agree with this review. Fuel, though I will admit has an agenda at heart, is an extremely important movie for today's day and age. It sends an important message to the citizens of America that the way we currently use fuel is treacherous, but it can be fixed! I knew ABOUT the topic before this movie, but until actually watching it...I didn't understand it. I fear this editor's personal bias and lack of ability to see something that "has been done before" objectively have hindered their ability to write an effective review. Fuel is wonderful and will change the way you look at this issue.


What are you talking about??? guest Nov 20, 2008 - 07:10 pm
If NOTHING else, the film is an impressive documentary of one man's journey and hope for a better future. For Josh (the reviewer) to say that this movie is an infomercial or vehicle for propaganda is just... preposterous. Besides, who says that a documentary filmmaker isn't supposed to have or espouse beliefs? And what the heck do you think "An Inconvenient Truth" was? Or any of Michael Moore's movies? Seriously man, what ARE you talking about? I'd really like an answer.


Sadly dissappointed guest Nov 20, 2008 - 08:22 pm
I couldn't disagree more with the recent review of the movie Fuel. While I can see why Mr. Rosenblatt chooses to call Fuel an infomercial because it tells more about what's behind our country's addiction to oil, his lopsided slant is obvious. Too bad for those who choose to listen to him...


donnahoffman Nov 20, 2008 - 10:59 pm
The reviewer seems to have missed the second half of the movie -- the part where Josh Tickell acknowledges the important limitations of Bio-D and the part where he spells out an array of positive solutions to one of the most enormous dilemmas of this Age. Regarding the reviewer's limitations on cinema's purpose -- film theatres are not just for vapid ghosts of people who are either trying to wake up and want to get scared or who are choosing to remain in the dreamy chuckle of a romantic reverie. Film theatres can be meeting halls where people actually decide together to change the world and get up from their seats to do so. Josh's highly motivating film holds out hope for a different energy future and a clean planet. Full of beautiful music and richly-layered imagery and information, his heartfelt story features interviews with Willy Nelson and Neil Young, Elizy Gilkyson’s haunting song ‘Requiem’, and footage of Texas and Louisiana settings. You definitely want to check it out because 'Fuel' could make you want to do something to help us emerge from this smog cloud that we breathe in on I35, 183, Mopac, 290, 71 and all the streets that connect us.


To paraphrase... guest Nov 21, 2008 - 01:51 pm
Any film review out to push a particular ideology – no matter how much you or I may agree with it – is propaganda, pure and simple, and should be saved for monthly meetings.


Just a horribly executed piece guest Nov 21, 2008 - 02:10 pm
This review has almost nothing to do with the film itself. It should be qualified with 'Josh had a deadline and a hangover'.

Documentaries don't kill people - bitter film critics and poorly thought out reviews do.



Supersize me good, fuel bad? guest Nov 21, 2008 - 04:26 pm
Why is it good filmmaking to show people that McDonals food is bad for you, but a film about the evils of oil belongs at a Communist party meeting as this reviewer implies? I just don't get it.


Bad reviews guest Nov 21, 2008 - 04:57 pm
The review for FUEL is perhaps one of the poorest example of film crituque I have ever read.


Better letters Wake up Nov 22, 2008 - 03:35 pm
I've read better letters to the Editor from the Austin Wackos crowd than this review. I saw the film last night and not only learned from it but found it highly entertaining. I'm inspired to make a change.


Shamelessly Inspirational? guest Nov 22, 2008 - 05:00 pm
What does that phrase even mean? Since when is inspiration a bad thing? This review is a truly unfair review of a film that is perfect for our time, addresses an issue that is crucial for the general public to understand more about, and does it in a way that is both entertaining and touching - with a lovely soundtrack, by the way (does the reviewer have a problem with music that is not mainstream?).

Fuel IS inspirational, and I find this review shameless. Go see this movie, Austin, and decide for yourself!



Irresponsible! guest Nov 23, 2008 - 12:42 am
I am bitterly disappointed that our beloved "Chronicle", the newspaper that most of us think of as hip, cool, trendy and an avid supporter of the arts, would publish such a poor review on a MOVIE that discusses an extremely important topic. Given the current state of things in the world today, the energy crisis, the Iraqi war, the myriad of environmental issues and our big 3 car companies asking for financial help, I find it utterly irresponsible to dissuade people from seeing "Fuel". I found it both informative and empowering. I hope it goes national so everyone has the chance to see it, after all, we all use and are effected by oil. Personally I'd rather pay $9 to see something potentially life changing and educational, than waste my money watching the blood, gore and terror that all to often passes for entertainment these days. Shame on you, Josh. You had an opportunity to help support a worthy, if not essential cause and you blew it.


why not? sc Nov 23, 2008 - 01:33 am
okay, so you wanna label it an "infomercial" instead of a "movie". aren't documentaries supposed to be informational films that offer the viewer a glimpse into an area or field of study they might not know much about? personally, i love films that draw me in emotionally and intellectually which i thought this film did. of course the filmmaker has a personal agenda in this film- much like Michael Moore, he (by way of his mother) has personally been effected by the issue he is taking on, in this case the toxic pollution of oil refineries. as a film critic, you are entitled to your opinion, and while i could have done without some of the cheesy score, for the most part i found this film to be quite thought-provoking. if you are going to feature over-dramatic, terribly-acted, big-budget blockbusters in a theater, why not let the other side of the extreme be represented as well. though i'm all for an escape into fantasy every now and then at the theater, i also enjoy my dose of reality and i felt that Fuel is a worthy documentary on just that-Fuel. if more people saw this film, it would not be a bad thing, i guarantee.


Wow Deeply Moved Nov 23, 2008 - 01:53 am
I just saw "Fuel" tonight and even had a chance to meet the filmmaker, Josh, who flew in just to spend some time with Austinites and get our take on his film. This film is truly a triumph of the human spirit, the same spirit that we all try to instill in our children. To see Josh there with his mother tonight (who is also in the film and inspired it in many ways) was profoundly moving. It made me want to be a better daughter, a better mother, and a better human being. I can only hope and pray that I am one day able to see my son achieve the same greatness and sense of purpose as Deborah has been able to see her son, Josh, achieve. Her pride was both palpable and magnificent. I thank them both from the bottom of my heart for this experience. -------------

As for the guy who write this review... please don't quit your day job, unless your day job is reviewing films, in which case, please quit your day job.



Chronicle Owes Public an Aplolgy for Dirty Trick guest Nov 23, 2008 - 10:05 am
Austin Chronicle proved its participation in Dirty Tricks by employing Mr. Rosenblatt and approving for publication his review of "Fuel." Dirty Tricks typically use media discrediting of leaders working for betterment of humanity and their progressive movements in attempt to disrupt and dissolve them and maintain status quo, according to congressional records. Austinites now know how the Chronicle works when it has opportunity to review a work of art fostering betterment of humanity. If I am wrong about this, Chronicle staff, to restore your integrity, publish an apology about your "Fuel" review. Otherwise, Austinites now know your real stand on most important issues, that you promote: killing rather than peace, injustice rather than holding abusers accountable, starving through globalization rather than feeding the hungry, protecting oil interests rather than sustainability for our children and Earth. These are highlighted in award winning "Fuel," obviously issues you choose to attempt for Austinites to not understand and remedy through American collective genius and compassion that "Fuel" inspires. Even disengaged Austin students say "Fuel" changed their lives so they want to participate in peaceful sustainability. Congratulations "Fuel" film maker, Josh Tickell! Your film is a a generous gift to the world. As for Josh Rosenblatt, your sinister review of "Fuel" created an opportunity for the good people of Austin to unite in taking a stand for what is in their best interest, including not supporting the Chronicle until a public apology is made.


Did J.R. actually see this film? guest Nov 23, 2008 - 12:49 pm
We drove way north to the Arbor @ Great Hills last night to see the award-winning documentary "FUEL" by Josh Tickell and we were enlightened and energized by this fast-paced film. At the conclusion we stood up with everyone else, including young children, in the standing-room-only audience to heartily applaud. It's a film for your children to see, too! We have proven it's possible to bring about CHANGE...it started with the election of Obama and this change will continue to engage people of every age, race and belief. The documentary, FUEL, deserves attention as it will inspire those who may be disinclined to believe there is need to rethink our energy policies. Take your friends and family to see it through Thursday, you will not be disappointed and Austin will take FUEL to the nation. Change the fuel...Change the world!


FUEL NEEDS TO BE SEEN BY EVERYONE! Becca Reynolds Nov 23, 2008 - 08:16 pm
An apology or a second opinion is required. The editor of this paper needs to know what has happened here. FUEL is one of the greatest and most uplifting films I have ever seen and it deserves a fair write-up by this publication.

I have never seen an environmental documentary that left me feeling so hopeful at the end. Usually I have felt like we're doomed and there is nothing I can do. My life is altered after seeing FUEL.

We must get everyone we know to go see it. Josh Rosenblatt - please step aside and let someone who actually cares about the future of humanity write an accurate review of this film.



Josh, Say It Ain't So! guest Nov 24, 2008 - 12:05 am
At the conclusion of his long pan of Fuel, Josh admits that the filmmaker is right in his message, that his message is important (& guess what, involves saving the world) -- but it shouldn't be delivered in the form of a film, in a movie theater. In this way, a talented movie critic has just neutered movies. Doesn't make much sense to me.


To The Reviewer: guest Nov 25, 2008 - 08:40 pm
Did you actually see this film or do you suffer from carbon monoxide induced brain damage. You're review is way off the mark and I'm surprised the paper actually ran it. NOTE TO ADVERTISERS - If you really want to make a difference pull your ads from this fishwrap of a paper.

Jeff G.



another bad comment for your review guest Nov 26, 2008 - 11:22 am
how can someone seriously put down a movie that pushes for another alternative to our energy (do you work for the oil company? hmm that would make more sense). how can someone put down a movie that encourages people to stand up for the greater good and inspire people to unite together rather than individually doing our own thing. you should have thought twice before writing this review. people need to see this!


Terrible Review comradburk Nov 26, 2008 - 03:22 pm
I don't understand why the reviewer thinks the movie shouldn't be in a theater. It's an important movie that shows how our addiction to oil is a problem, and, the movie outlines a particular way to address the issue, biofuels. Mr Rosenblatt needs to grow up and realize that there's more to a movie than police chases, guns, scares, or humor. A movie can be educational and, like fuel, present someone's views about our societies problems and provide the audience with his solutions to the problems.


Disgusted by reviewer's lack of vision tresler Nov 27, 2008 - 12:39 pm
I just saw the movie Fuel despite the horrible review given by your paper. I am shocked and amazed that this review made it past your editing dept. Did he even see the film? Everyone in the audience applauded and was inspired. This was an ugly, almost vendictive, review and had no justification for being an infomercial. The chronicle is "supposed" to be a paper of the people. Which people does your reviewer work for - the Bush administration or perhaps the oil industry? Is there some sort of kickback or advertising with your paper that conflicts with alternative energy ideology? I feel an apology should be given or another review (by another person on your staff) to fairly evaluate this film! This review borders on the slander side. I will make it my personal mission to make sure that your reviewer is exposed for the small bitter person he is.


Bad Review on a Brilliant Film guest Nov 28, 2008 - 06:05 pm
If Josh wrote this review to DISCOURAGE people from seeing this brilliant documentary, then he OWES the filmmaker an APOLOGY. Sad that he would verbally attack a film that is one of the best documentaries ever filmed. Fuel is based on truth and not lies so there's no propaganda in this film.


You've lost your knack guest Nov 28, 2008 - 08:25 pm
Obviously you can only enjoy your own self expression and have lost ability to enjoy others. The film was documentary on many levels. The man's journey, education, re-awaking to truths and ongoing discovery and exploration of what we can do.

When the people lead, the leaders follow



Why? Dude Nov 30, 2008 - 01:04 pm
Why is the reviewer so biased? It is obvious his personal opinions on the matter have overcome him rather than reviewing the film both artistically and informatively. His over-exaggerated punishment makes it obvious he has personal issues with the movie.

The film gets people thinking and interested in an important topic. This is a good thing.

Perhaps the reviewer still has some maturing to do. God forbid he ever get judged like he does!



Fuel guest Dec 01, 2008 - 08:03 am
Well guess what Chronicle, The MegaFlora Tree is coming to Texas to change the way Texans think about oil and the environment, with or without your approval. In three years when you drive along the freeways and you see row after row of energy producing trees to beautify your drive, think of this day.


Somehow, guest Dec 01, 2008 - 11:29 am
having not seen the movie, but after reading the original review, then reading the hostile comments about it, I think the movie is terrible. It seems the reviewer is making the point that this filmmaker did something that was done better a decade ago, and you all missed it.


Pure and Simple? Michael Bartnett Dec 01, 2008 - 12:30 pm
People are too quick to call propaganda these days. Was "An Inconvenient Truth" just an infomercial for global warming? Don't answer that.


Fueled by FUEL guest Dec 01, 2008 - 12:47 pm
I couldn't disagree with the review more. FUEL is a critical film for any generation or administration to watch. It creates an uplifting and positive sense of what people can accomplish in the way of preservation.

I highly recommend any person interested in sustaining our environment for future generations to see this film. I also encourage you to bring others with you. The message is impacting, this review of the film is largely short-sighted.



guest Dec 01, 2008 - 10:42 pm
What the reviewer and the film fail to address is the enormous carbon footprint created by producing bio-diesel. He claims there is a 1 to 1 ratio of crude oil input and bio-diesel output. That is not true because it take a great deal of oil to run the farms that produce the corn and soy beans to create the bio-diesel. I agree that alternative energy sources are a necessity. But bio-diesel is not the answer. It is to harmful on the environment.


Fuel guest Dec 07, 2008 - 01:09 pm
So sad for Josh... Did he even watch the whole movie? As a 'responsible' reviewer, where did he learn what material constitues a movie? Not enough violence and special effects for him? Too much commitment, honest people taking action, information and truth for him? Thank goodness I read his review after seeing the movie. Thank you to the person who sent out an email to be sure to see it in its too short engagement. Thank you to the Arbor for showing it. This is an important film; like "Inconvenient Truth", it carries the potential to inform people who otherwise would have no idea of the multiple energy opportunites there are available and where there are opportunities to become involved. The filmmaker basically communicated, 'I am an individual who has contributed to environmental change, this is what I did and you, as an individual can also make a difference'. Poor Josh. . . so sad that he was unable to understand and appreciate!


Fuel is worthy of attention guest Feb 12, 2009 - 05:52 pm
I disagree with the review. This is not a popcorn flick intended to entertain the same way that major motion pictures are, but that doesn't mean that it doesn't deserve to play in theaters. It will be very educational and inspirational to many people who are hungry to hear, "what can we do?" Go see the film, make up your own mind.


If it smells like PR... Leroy the second Jul 14, 2009 - 02:00 pm
I’m so honored and inspired that I can be the first person to agree with the review of Fuel and to say that I find many of these “reader” comments highly questionable. Yes, the film is fighting for a good cause, that doesn’t make it a good film. That was the point of the review.

But wait, what do the children think? News flash: young children love High School Musical 2 and the new mind-blowing and heart-growing documentary Fuel. “At the conclusion we stood up with everyone else, including young children, in the standing-room-only audience to heartily applaud.”

I’d guess that the filmmaker and his business partners have written 3/4 of these “reader” comments (probably so he could go and write about the supposed public outrage on his Huff Post blog). Who else would end a “reader” comment with a plug: “Take your friends and family to see it through Thursday, you will not be disappointed and Austin will take FUEL to the nation. Change the fuel...Change the world!”

Mr. Tickell, you sound like a cheesy PR drone. Oh, wait, maybe these comments WERE written by an eco-PR company. Another “reader” feels the need to let us know that “The MegaFlora Tree is coming to Texas to change the way Texans think about oil and the environment.” What a surprise, the film director is associated with the company that produces the MegaFlora Tree [trademark!]. http://www.emeraldplantations.com/partners.html

SO maybe the film isn’t exactly propaganda, but rather advertising. That’s much better.

The film is not merely bathed in the trite clichés of the marketplace, it is also financially supported by a long list of companies that stand to profit from the rise of bio-diesel (http://thefuelfilm.com/partners). Some of these financial supporters even get cameos in the film. When the film maker dips his finger into the dark goo that taste like peanut oil… well, the clearly displayed corporate logo makes it crystal clear that Solazyme is not only one of the film’s “Sundance supporters” but also a “character.” Oh yeah, and what about the film’s inclusion of Gordon LeBlanc, the CEO of one of the biggest financial supporters of the film, PetroSun. Hope, fighting for the greater good, triumph of the human spirit, inspirational, moving. Right. About as inspirational as a press release.

A well-made infomercial is still an infomercial.





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