To Your Health!
Food panels at SXSW Interactive
By Melanie Haupt, Fri., March 8, 2013
Diet, health, and fitness concerns are a weighty topic at this year's Interactive Festival, particularly the various iterations of boutique diets of affluence. In Biology of Weight: What Men Need to Lose the Gut, physician and trained chef John La Puma forwards the argument that men need to approach weight loss differently than women in order to banish spare tires, have better sex, and get ripped. On the side of disease management, blogger and person with celiac disease April Peveteaux reads from her book, Gluten Is My Bitch, sharing her family's hilarious misadventures with the dreaded protein alongside gluten-free recipes.
These days, diet and fitness blogs constitute the new frontier of food blogging, and Jazmin Correa considers the implications of the free exchange of such information with When DIY Diets Go Digital. There's a reason you're supposed to consult a doctor before beginning an all-green-juice diet, people. Along those same lines, in Hacking Food & Health Research, Andrew Rosenthal of Jawbone and Danielle Gould of Food+Tech Connect pose the question of what would happen if companies drew upon user-generated data via up-to-the-minute food-tracking apps, rather than protracted clinical medical and market research. In Salt Sugar Fat: How the Food Giants Hooked Us, New York Times reporter Michael Moss presents his extensive research to support the claim in his blistering book that Big Food is little more than a peddler of addictive substances.