First Light Books
Buy Locally
RECEIVED Tue., Dec. 9, 2008
Dear Editor:
Thank you for including the Austin Independent Business Alliance and several of its members in the article "Revving Up for Slow Times,” by Katherine Gregor [News, Dec. 5]. The article did a great job of showing the challenges of local entrepreneurs and resources available to assist them.
A landmark study sponsored by AIBA in 2002 shows even small changes in buying patterns can have a significant impact on the local economy. While $100 spent at a national chain only has a $13 impact on the local economy, $100 spent with a locally owned business keeps $45 in the local economy.
The benefits to buying locally are endless, such as creating more choice in the marketplace; maintaining Austin’s unique culture so it doesn’t become Anywhere, USA; preventing sprawl; reinvestment as local businesses also buy locally; helping the environment with less transportation expenses; and many more.
AIBA offers local businesses an affordable way to promote themselves through listings on IBuyAustin.com, our directory printed twice a year and distributed free at more than 100 locations and monthly networking events.
Buying locally for the holidays is a great way to invest in our community.
Thank you for including the Austin Independent Business Alliance and several of its members in the article "Revving Up for Slow Times,” by Katherine Gregor [News, Dec. 5]. The article did a great job of showing the challenges of local entrepreneurs and resources available to assist them.
A landmark study sponsored by AIBA in 2002 shows even small changes in buying patterns can have a significant impact on the local economy. While $100 spent at a national chain only has a $13 impact on the local economy, $100 spent with a locally owned business keeps $45 in the local economy.
The benefits to buying locally are endless, such as creating more choice in the marketplace; maintaining Austin’s unique culture so it doesn’t become Anywhere, USA; preventing sprawl; reinvestment as local businesses also buy locally; helping the environment with less transportation expenses; and many more.
AIBA offers local businesses an affordable way to promote themselves through listings on IBuyAustin.com, our directory printed twice a year and distributed free at more than 100 locations and monthly networking events.
Buying locally for the holidays is a great way to invest in our community.
Sincerely,
Dean Lofton
Executive Director
Austin Independent Business Alliance
Dean Lofton
Executive Director
Austin Independent Business Alliance
