Your characterization of the Great Texas Movie Co. as corporate juggernaut bent on destroying rural America ["The Marble Falls," Aug. 1] is laughable and further demonstrates the Chronicle's simplistic need to portray everything as good guy vs. bad guy. Jeff Benson and his partner Dennis Butler (I went to high school with both of them) are a couple of regular thirtysomething guys who started with almost nothing but a good idea. They realized that small-town folks seek a broad selection of movies just as anyone in Austin would. Seems obvious, but nobody else was doing it. That they are smart enough to cut costs constructively and line up financing through honest means is simply shrewd and not "bottom-feeding" as you described it. While I'm sure Benson and Butler have big plans for their company, their current holdings can be counted on one hand. We should applaud that they are investing in a small town and providing jobs and greater consumer choices.