Alamo Drafthouse Expands to New Braunfels

Franchise plans fall 2013 opening

Alamo Drafthouse Expands to New Braunfels
photo by Jack Plunkett

Lazy river enthusiasts are already plenty used to making the hourlong trek to New Braunfels – hottest coolest time in Texas, y’all – but the Alamo Drafthouse is serving up another reason to road trip southwesterly with the announcement of a new theatre.

The Drafthouse is teaming up with Reel Dinner Partners to take over an existing 35,000 square foot space located in the Marketplace Shopping Center, half a mile south of I-35 and Highway 46. Remodeling begins this summer, with an expected opening of operations in the fall.

Alamo Drafthouse New Braunfels Marketpace will have eleven screens, naturally tricked out with high-tech projection and offering the same dine-in experience and eclectic programming that’s turned the Drafthouse into a national brand. Following in the steps of other theatre-adjacent bars like the Alamo South’s HighBall and Alamo Slaughter’s 400 Rabbits, the Alamo Marketplace theatre will keep patrons well-lubricated with lounge Glass Half Full.

This isn’t even the first expansion announcement of the week: On Tuesday, the Drafthouse revealed plans to open a theatre in El Paso.

READ MORE
More Alamo Drafthouse
Drafthouse in Hot Water Again Over Association With Devin Faraci
Drafthouse in Hot Water Again Over Association With Devin Faraci
Update: Faraci resigns, company to begin employee outreach

Richard Whittaker, Sept. 13, 2017

Steve Adler Claps Back at <i>Wonder Woman</i> Hater
Steve Adler Claps Back at Wonder Woman Hater
Austin mayor is your letter-writing superhero

Richard Whittaker, June 1, 2017

More by Kimberley Jones
Justice League
Another ho-hum entry to the DC Extended Universe

Nov. 17, 2017

Murder on the Orient Express
You may want to cancel your ticket to this latest Christie adaptation

Nov. 10, 2017

KEYWORDS FOR THIS POST

Alamo Drafthouse, Alamo Drafthouse New Braunfels Marketplace

MORE IN THE ARCHIVES
NEWSLETTERS
AC Daily, Events and Promotions, Luvdoc Answers

Breaking news, recommended events, and more

Official Chronicle events, promotions, and giveaways

Updates for SXSW 2017

All questions answered (satisfaction not guaranteed)