Ron Oliveira Out at KEYE

Sinclair Broadcasting declines to renew evening anchor's contract

Ron Oliveira Out at KEYE

After eight years of lending middle market gravitas to F1 crankiness and town hall spats, Ron Oliveira's last broadcast for CBS affiliate KEYE will be Friday, March 1. Although by the station's own admission, Oliveira "knows Austin," station owners Sinclair Broadcasting have decided to hedge their bets and not renew his contract.

The move comes after years of anemic ratings for the 5 and 6pm broadcasts. Recently, the afternoon broadcast has been particularly hindered by the weak lead-of the Ricki Lake Show – the lowest rated of the afternoon gabfests spawned by the Oprah vacuum. The 10pm broadcast has fared better with heavy assists from CBS' police procedural juggernauts. Indeed, national ratings might buy the evening newscast a victory in the recently ended February "sweeps" period.

Oliveira's departure is the latest staff shuffle since KEYE's Baltimore-based owners bought the station in 2012 – including the departures of reporter Jason Wheeler, and news director Suzanne Black. Most publicly, chief meteorologist Troy Kimmel left the station in December due to a "difference of opinion" in weather coverage. Judy Maggio, Oliveira's decidedly blonder co-anchor at both KEYE and an earlier stint at KVUE, will remain at the desk.

Oliveira has been highly visible in Austin news since the 80s, first appearing as an anchor on ABC affiliate KVUE and later as co-owner of CW affiliate KNVA.

Got something to say? The Chronicle welcomes opinion pieces on any topic from the community. Submit yours now at

A note to readers: Bold and uncensored, The Austin Chronicle has been Austin’s independent news source for over 40 years, expressing the community’s political and environmental concerns and supporting its active cultural scene. Now more than ever, we need your support to continue supplying Austin with independent, free press. If real news is important to you, please consider making a donation of $5, $10 or whatever you can afford, to help keep our journalism on stands.

Support the Chronicle  

More Media
SXSW Panel: Good Night & Good Luck: Media in Election Years
Good Night & Good Luck: Media in Election Years
Freedom of press in the age of alt-facts

Mary Tuma, March 13, 2017

Dusting the Velvet
Dusting the Velvet
New online magazine debuts and celebrates with a launch party

Andrea Kinnison, March 27, 2013

Casting Call: 'Survivor'
Casting Call: 'Survivor'
Austin to outwit, outplay, outlast

Belinda Acosta, May 27, 2008

More by Brandon Watson
My Obsession: Therapy With Nineties Supermodels
My Obsession: Therapy With Nineties Supermodels
Escape via the long gay tradition of diva worship

Sept. 15, 2017

Review: Holy Roller
Review: Holy Roller
The personal is edible at Callie Speer’s new hot spot

Sept. 8, 2017


KEYE, Media, Ron Oliveira, Judy Maggio, Sinclair Broadcasting, CBS

One click gets you all the newsletters listed below

Breaking news, arts coverage, and daily events

Can't keep up with happenings around town? We can help.

Austin's queerest news and events

Eric Goodman's Austin FC column, other soccer news

Behind the scenes at The Austin Chronicle

Information is power. Support the free press, so we can support Austin.   Support the Chronicle