Phara’s Mediterranean Cuisine Needs Help

Longtime North Loop restaurant starts GoFundMe campaign to stay open

For the past 10 years, Phara’s has been a beloved dining destination sandwiched between a string of vintage and consignment shops on North Loop. On April 2, Jeanette Friedman – known to her guests as Phara – shared the difficulties she is having keeping her restaurant open after a major dip in business.

Photo by John Anderson

Phara opened her message on GoFundMe saying, “It's very hard for me to ask for help.” She went on to say that customers have been scarce for months due to weather issues and other unforeseen events. Despite the fact, she persisted, hoping for a resurgence in business.

Phara also explains on the "Help Save Phara's" campaign page that although it is not in her nature to ask for help, the donation page is a last resort to keep her restaurant open. After the loss of her husband, who was a financier in the business, Phara said keeping her personal finances afloat became a cumbersome task. Nevertheless, she has kept the restaurant open for her customers who bring her great joy.

To those who have never been, Phara’s is a little pocket of the Mediterranean. Elaborate décor and a menu packed with a staple assortment of unique and traditional dishes are just the beginning. Chronicle writer Adrienne Whitehorse recently revisited the iconic spot – for the AC Date Night column – and found it as charming and tasty as ever. Whitehorse wrote, “With a genuine hostess like Phara, a cozy bohemian decor offering lots of photo ops, and a BYOB policy which saves on the overall cost of the experience, Phara's will transport you to a bygone Austin era of funky ambience and soulful hospitality.”

A note to readers: Bold and uncensored, The Austin Chronicle has been Austin’s independent news source for over 36 years, expressing the community’s political and environmental concerns and supporting its active cultural scene. Now more than ever, we need your support to continue supplying Austin with independent, free press. If real news is important to you, please consider making a donation of $5, $10 or whatever you can afford, to help keep our journalism on stands.

Support the Chronicle  

READ MORE
More GoFundMe
Farewell to Junior the Wendy's Guy
Farewell to Junior the Wendy's Guy
UT institution died Monday, family raising funds for gathering

Richard Whittaker, April 14, 2016

Kickstart Your Weekend: Send Danni Danger to the Geekies
Kickstart Your Weekend: Send Danni Danger to the Geekies
Former 'Chronicle' cover star needs help getting to L.A.

Richard Whittaker, July 25, 2014

More by Tinu Thomas
What's Cooking With Skate Kitchen?
What's Cooking With Skate Kitchen?
Hanging with the crew behind the true-life skateboard drama

Aug. 16, 2018

<i>Better Call Saul</i> to ATX Television Fest
ATX TV Fest: Better Call Saul
Vince Gilligan and Bob Odenkirk get into flashback mode

June 10, 2018

KEYWORDS FOR THIS POST

GoFundMe, Phara's Mediterranean Cuisine

MORE IN THE ARCHIVES
NEWSLETTERS
One click gets you all the newsletters listed below

Breaking news, arts coverage, and daily events

Can't keep up with happenings around town? We can help.

Austin's queerest news and events

Updates for SXSW 2019

All questions answered (satisfaction not guaranteed)

Information is power. Support the free press, so we can support Austin.   Support the Chronicle