Vodka and Candy: A Match Made in Texas

Tito’s expands past its beverage empire into the world of sweets

Two of life’s greatest guilty pleasures are candy and vodka, and that’s the driving sentiment behind the recent partnership of L.A.-based Sugarfina and Austin’s own Tito’s Handmade Vodka.

There’s probably an excuse to indulge and celebrate this unexpected marriage during an upcoming holiday or two, wouldn’t you say?

Sugarfina is more than sweets; it’s a brand-focused candy boutique for grownups. Peach Bellini and rosé gummies, tequila-infused chocolate, and 24-carat gold-encrusted rock candy line the shelves stacked high with sugary confections, but now there’s a new line at the forefront: Sugarfina X Tito’s Handmade Vodka.

“We were so excited when Sugarfina reached out with the idea for vodka-inspired candies. They do such beautiful work, and we just knew they’d come up with an incredible way to represent our vodka within their craft,” says Nicole Portwood, Tito's VP of marketing.

Included in the sweet lineup are American Mule Bears (gummy bears infused with vodka), Tito’s Vodka Cordials (chocolate spheres with a sip of vodka inside), and Martini Olive Almonds (dipped in white chocolate and painted to look like an olive). The cordials are the only items that can’t be purchased in stores or ordered and shipped to Texas through Sugarfina.com because they contain straight alcohol.

There’s also a Candy Bento Box with bears, almonds, and a copper mini mule mug, all wrapped up in a sleek gift box. Because vodka-infused candy is always a great idea.

A note to readers: Bold and uncensored, The Austin Chronicle has been Austin’s independent news source for over 40 years, expressing the community’s political and environmental concerns and supporting its active cultural scene. Now more than ever, we need your support to continue supplying Austin with independent, free press. If real news is important to you, please consider making a donation of $5, $10 or whatever you can afford, to help keep our journalism on stands.

Support the Chronicle  

READ MORE
More by Alisha McDarris
Summer Pop-Up: Moment by Mayawell
Summer Pop-Up: Moment by Mayawell
Prebiotic drink brand hosts Pride event August 8

Aug. 5, 2021

New Vegan Pizza and Ice Cream Shop Open in North Austin
New Vegan Pizza and Ice Cream Shop Open in North Austin
Big Nonna’s makes the ultimate cruelty-free comfort combo

Dec. 3, 2020

MORE IN THE ARCHIVES
One click gets you all the newsletters listed below

Breaking news, arts coverage, and daily events

Keep up with happenings around town

Kevin Curtin's bimonthly cannabis musings

Austin's queerest news and events

Eric Goodman's Austin FC column, other soccer news

Information is power. Support the free press, so we can support Austin.   Support the Chronicle