Bleak, er, Black Friday Morning for Some Retailers
It's hit or miss for Austin retailers at Black Midnight
By Anne Harris,
3:05AM, Fri. Nov. 25, 2011
What's worse than leaving the warm embrace of your bed after a family holiday Feast and Football Day to return to work? Perhaps leaving that crib to shop, at any hour.
Curious and cringing at Christmas, Chronique snuck out of the house about 1:30am on Friday to check out the Black Friday fever (not to shop, or to even get out of the car. To insure this, we wore pajamas). Over at the Mueller Center and Capital Plaza in central Austin, it looked like shoppers forsook trusty Target for a shot at bigger ticket items at Best Buy, and judging from the massive checkout lines, sweaters and miscellaneous stuffers for under the tree at Old Navy. Parking at Mueller was jammed, and at 2am there were still thirty or so people waiting for admission to Best Buy, its blue and yellow sign absurdly huge in the light fog of a humid wee hour, an hour made more moist by the masses of sweaty, empty-eyed shoppers with worse Christmas problems than mine. A block up I-35 at Target, however, parking was a breeze as a few people wandered out, and fewer wandered in.
Austin retailers opening at midnight on Thursday or earlier are Best Buy (midnight), Toys 'R Us (9pm), Sears (midnight), Kohl's (midnight), and at Wal-Mart, specials begin at 10pm.