Best Jack-of-All-Basses

George Reiff

Appearing on Leno, Letterman, and Good Morning America; plugging in his bass opposite Levon Helm and Ringo Starr; producer of the Band of Heathens, Ray Wylie Hubbard, Mastersons, and Shinyribs; even a pastry chef once at Jeffrey’s: George Reiff measures out one degree of separation not only from the Austin music scene, but possibly the entire national playscape. When the Austin Music Awards thumper was diagnosed in July with brain cancer, his community crowdfunded $100,000 in a matter of weeks. Frank Capra’s George Bailey is no longer the richest man in town.

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