H-E-B’s Central Market brand remains primarily known as one of Austin’s favorite grocery outlets. Yet both locations have featured our town’s favorite consumable – live music – since their inceptions. Founded in 1994 and adjacent to the Heart Hospital of Austin, the original North Lamar location puts an emphasis on family fare thanks in part to its large outdoor playscape, which sits just behind its cafe and patio stage hosting Latin music, Americana, children’s music, and Austin mainstays like Ginger Leigh, all for free.