50 Cent Rolls Into SXSW

Rapper confirms a Music Conference interview

50 Cent Rolls Into SXSW

Having already announced appearances by hip-hop kings (Master P), princes (Kendrick Lamar), and crusaders (Killer Mike), South by Southwest now puts forth rap enforcer 50 Cent, slated for a SXSW Interview on Saturday, March 16, at the Austin Convention Center.

On his recent single “Major Distribution,” off the long delayed Street King Immortal LP (now slated for a spring release), Fif comes off defensive:

“I’m a rap tycoon/ Make a hundred mil by June/ Now who the fuck said I can’t rap, Jack?”

No matter, the 37-year-old Queens native’s mic skills have become increasingly secondary in the scope of his massive brand extensions, which include acting, a signature Vitamin Water flavor, his SMS headphones company, and authoring several books including his latest, Formula 50: A 6-Week Workout and Nutrition Plan That Will Transform Your Life, in which the hulking rapper shares bodybuilding and dieting techniques.

Expect talk about the possibility of a G-Unit reunion with original members Lloyd Banks and Tony Yayo, which has become a hot topic in the hip-hop press after 50 gave fans hope in a recent interview with ESPN. These SXSW sit-downs, which in the last two years have featured tenured rappers Nas and Chamillionaire, may be as up close and personal as anyone gets to these mad MCs.

Of course 50 Cent attended SXSW last year, performing his Get Rich or Die Tryin’ album in its entirety at the Shady Records 2.0 showcase, joined by label boss Eminem on the song “Patiently Waiting.” While the bulletproof vested MC has no scheduled musical performances this year, don’t rule it out.

This is, after all, SXSW.

More 50 Cent
First Pitch Rock Stars?
First Pitch Rock Stars?
50 Cent isn’t the only rapper or musician not throwing heat

Abby Johnston, May 30, 2014

SXSW Live Shot: 50 Cent
SXSW Live Shot: 50 Cent
Another rapper shut-out

Chase Hoffberger, March 12, 2014

More by Kevin Curtin
Croy & the Boys Cover Marty Robbins
Croy & the Boys Cover Marty Robbins
ATX’s Midwestern honky-tonkers saddle-up for Adrian Quesada

Oct. 24, 2016

Buddy Guy to Play Antone's on Monday
Buddy Guy to Play Antone's on Monday
Blues legend performance benefits the Clifford Antone Foundation

Oct. 21, 2016


50 Cent, Master P, Kendrick Lamar, Killer Mike, Nas, Chamillionaire, G Unit, Lloyd Banks, Tony Yayo, Eminem

AC Daily, Events and Promotions, Luvdoc Answers

Breaking news, recommended events, and more

Official Chronicle events, promotions, and giveaways

All questions answered (satisfaction not guaranteed)